2011 Marketing Brainstorming

by Ann Johnston

Can you believe it is already February… almost March – where does time go!!??!?  To hit full stride in the coming weeks, what will you be doing to improve sales for your business? 

Think about what you’re doing online.  Are you utilizing the internet to its fullest potential for your business this year?  Here are a few ideas to jumpstart your online marketing strategy:

  1. Claim your business in Google Places. Local search is one of those areas that can really pay off.  Help people find you. Update and complete your profile. Central States has customers who added "tags" and are seeing increased visibility.
  2. If you're a retailer look into location-based marketing.  Foursquare is one service that can provide you with some added "local touch". Offer a deal. Invite people to meet each other there and leave "tips.”
  3. B2B (and B2C!) businesses who deal with clients who are not local need to stay in touch.  E-mail is still the best way to do this.  Make a pledge to communicate regularly and re-evaluate WHAT you are sending to make sure it's relevant.

Central States Media is a complete marketing strategy firm with an internet focus.  Call us for an internet marketing review or simply a website review.  We work with you to look at all of your options including search, social, e-mail and display ads just to name a few. 

For more ideas and tips, feel free to visit our website www.CentralStatesMedia.com,
contact us at (309) 693-2345 or email us at info@centralstatesmedia.com