Facebook Marketing

by Brynne Pearson


Why Facebook?

  • 2011Currently Facebook has more
    than 500 billion users
  • People spend over 700 billion minutes on Facebook every month
  • More than 30 billion pieces of content is shared every month
  • The Average user has 130 "friends

How Facebook?

  • Your Landing Page
  • Your Apps (tabs)
  • Your Wall Posts
  • Social Plug Ins

If you are driving traffic to your page, you need to make sure fans feel valued, respected and included.  You are responsible for creating the culture and experience that is consistent with your brand.  Most importantly, information has to be regular, relevant and engaging for your audience.  Starbucks does a good job of establishing an engaging landing page for fans.

Facebook Fans?

  • Mobile:  Driving fans via text is as simple as 32665. Once you have established a username (i.e., www.facebook.com/centralstatesmedia), you can encourage fans to text “like” and your username to 32665 to become fans.
  • Media: Including your Facebook username inall media (TV, Radio, Print, etc.) is another avenue you can easily use to drive traffic to your page.
  • Online: Any landing pages, blogs or web pages you have online need to have a Facebook icon for easy access for visitors.

If you find that Facebook Marketing is something that your company would like to know more about, feel free to contact Central States Media at info@centralstatesmedia.com or on the phone at (309) 693-2345.